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The Neuroscience of Change: How Coaching Rewires the Brain

The Neuroscience of Change: How Coaching Rewires the Brain

by Kristen Colwell | Jun 22, 2025 | Innovation & Impact

Most people don’t resist change because they’re lazy or unmotivated; they resist it because it’s hard, and not just emotionally or practically.  According to Psychology Today, our brains are wired to hold on to the familiar, even when we consciously want...

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